WooCommerce Checkout Optimization by Cartimize free WordPress plugin

After you have invested vast resources into building your store and customer acquisition through pay per click campaigns etc., it seems almost unbearable that 69% of users – after having added items to their cart – then choose to abandon their purchase. Why is it that this many orders are abandoned? And what exactly can online retailers like yourself do to improve this sad state of affairs? Our WooCommerce Checkout Optimization plugin is being built based on learnings from Baymard Institute’s 9-year-long ecommerce UX study including 37,000+ hours of UX research findings — insights already used by several of the world’s leading e-commerce sites. Implement The Best WooCommerce Checkout UX and gain as much as a 35% increase in conversion rate, in under 5 minutes. Discover more at our website SIMPLIFY Make the checkout form short & simple Minimizing the default number of displayed form fields and selections are particularly important for the WooCommerce one-step checkout implementation. It’s key to achieve the perceived simplicity that the one-step style can afford. Use a Single ‘Full Name’ Field instead of a First Name and a Last Name field – Users generally think of their name as a single entity and, therefore, a large proportion of users often type out their full name in ‘First Name’ field. Using a single “Full Name” field will at a minimum cut the number of form fields by one – ~7% reduction. Hide Optional fields behind a link – The main component in reducing the amount of needless attention drawn to optional fields is collapsing them behind a link. This performs well, as empty form fields in the checkout are generally seen by users as a potential task that has to be completed. Removing the form field from the default checkout flow will greatly reduce the amount